Uber Technologies Inc., challenging the taxi industry with its smartphone-based ride-hailing service, is turning its attention to the delivery business, expanding its service to provide burritos, flowers and pretty much anything else someone can haul around in a car.
The company said it is expanding its merchandise delivery program, called UberRush, to San Francisco and Chicago from a pilot program in New York. Uber has struck partnerships with Shopify, an e-commerce company, and Clover, a payments processor, to integrate UberRush into their services and help businesses from restaurants to retailers use Uber for deliveries.