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NYC's Luxury-Condo King Shifts Gears in Bid for Chinese Buyers

  • Gary Barnett to start sales in Asia for newest Manhattan tower
  • Prices of $1 million to $3 million well below other projects

Gary Barnett, the developer who sold New York’s most expensive apartment, is marketing his newest and largest Manhattan condo project to Asian buyers first -- with prices well below those at his Billionaires’ Row towers.

Barnett’s Extell Development Co. will start sales of the more than 800 condominiums at his Lower East Side property exclusively overseas, including in China, Malaysia and Singapore, he said in an interview. Apartments at the 80-story tower, called One Manhattan Square, won’t be for sale in the U.S until early next year.