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Burger King Seeks McDonald’s Truce With ‘McWhopper’ Proposal

The proposed sandwich has six ingredients from the Big Mac and six from the Whopper. Source: Alison Brod Public Relations via Bloomberg

The proposed sandwich has six ingredients from the Big Mac and six from the Whopper. Source: Alison Brod Public Relations via Bloomberg

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Burger King is hoping to set aside its rivalry with McDonald’s Corp., at least for a day.

The fast-food chain is reaching out to its longtime competitor with an unusual proposal: create a hybrid of each company’s signature burger -- Big Mac and Whopper -- and then sell it at a pop-up restaurant in Atlanta for one day. The profits would go to an organization that promotes world peace. Call it “McWhopper” diplomacy.