Andy Murray Makes 3 Investments Through Crowdfunding Site Seedrs

Andy Murray.

Photographer: Kevin Lee/Getty Images

Former Wimbledon champion Andy Murray invested in a chain of salad restaurants, a designer of online shops and a tech fund as part of his involvement in the equity crowdfunding platform Seedrs.

The second-ranked Murray is backing Tossed, with 13 outlets in London; Trillenium, which builds 3-D shops for online retailers; and the Fuel Ventures Fund, a tech investment fund set up by the founder of, Seedrs said in an e-mailed statement Wednesday.

No financial details were disclosed. Tossed has exceeded its fundraising target of 750,000 pounds ($1.2 million), while Trillenium has raised 225,000 pounds on Seedrs and Fuel Ventures almost 550,000 pounds as part of a 30 million-pound fund.

“The three businesses I’ve chosen to kick off my crowdfunding investment portfolio are all in areas of industry I find interesting,” said Murray, who joined the Seedrs advisory board in June.

Murray, who ended Britain’s 77-year wait for a male Grand Slam champion in 2013, has won more than $39 million in prize money.

Since his historic triumph, he’s turned down “multi-millions” in endorsements in order to focus on training and investments, Matt Gentry, managing director of the player’s management company 77 said in an interview during Wimbledon.

Murray has invested in property in the U.K. and U.S. and in projects closer to home. He bought a hotel outside his hometown of Dunblane for 2.5 million pounds in 2013 and has since turned it into a luxury venue with the help of his mother, British Fed Cup captain Judy Murray.

The player plans to buy stakes in as many as 40 companies over the next five years through Seedrs, Gentry said in July.

For more, read this QuickTake: Higher Stakes for Crowdfunding

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