Crazy Rules to High Rents Spur Indian Retailer's Online Push

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Employees serve customers at check-out counter at a Shoppers Stop Ltd. store in Mumbai, on Sunday, May 17, 2015. Photographer: Dhiraj Singh/Bloomberg

Ever since Inc. and others started shipping items ranging from lingerie to iPads, Shoppers Stop Ltd., India’s oldest department chain store, has been under pressure to scale up its online sales.

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