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Online Clothing Retailer Revolve Acquires Set of Fashion Brands

Lovers + Friends, Tularosa, and NBD are coming in-house
Inside Revolve's pop-up store at The Grove in Los Angeles in 2014.
Revolve via Bloomberg

Revolve, an e-commerce site that offers fashion items from emerging designers with a Los Angeles vibe, is acquiring some of the very labels it sells.

Alliance Apparel, which owns the labels Lovers + Friends, Tularosa, NBD, and the soon-to-launch Raye, is coming under the Revolve banner. Combined, the fashion lines project gross sales of about $18 million in 2015, according to the company. Lovers + Friends, in particular, is hugely popular on Revolve's site and one of its best-sellers. All of the brands have wholesale businesses, and are sold at many other retailers like Nordstrom and Shopbop. Revolve co-founder and co-Chief Executive Officer Michael Mente declined to disclose the purchase price.