Revolve, an e-commerce site that offers fashion items from emerging designers with a Los Angeles vibe, is acquiring some of the very labels it sells.
Alliance Apparel, which owns the labels Lovers + Friends, Tularosa, NBD, and the soon-to-launch Raye, is coming under the Revolve banner. Combined, the fashion lines project gross sales of about $18 million in 2015, according to the company. Lovers + Friends, in particular, is hugely popular on Revolve's site and one of its best-sellers. All of the brands have wholesale businesses, and are sold at many other retailers like Nordstrom and Shopbop. Revolve co-founder and co-Chief Executive Officer Michael Mente declined to disclose the purchase price.