The Japanese Government Is Trying To Figure Out How To Get Its People To Have More Sex

What is the cause of its libido crisis?

Shoppers and tourists walk through a shopping street in front of the Sensoji temple in Tokyo, Japan, on Thursday, Aug. 8, 2013.

Photographer: Tomohiro Ohsumi/Bloomberg

Mike Huckabee thinks, inspired by the president’s daughters’ love of Beyonce, that America is in the midst of a values crisis. But in Japan, the worry is about a libido crisis. The birthrate is falling fast. By 2060, the population is expected to go down by a third, and, by 2100, if trends continue, by 61 percent. In 2011, sales of adult diapers in Japan exceeded those of baby diapers. It’s an urgent national problem: there isn’t enough procreation.

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