Runway vs. Reality: What Is a Teddy Bear Coat, and Will You Wear One Next Year?
Paris Fashion Week is in full gear.
Today on the schedule we have Junya Watanabe, Givenchy, and an intimate presentation from Sandro (you know, one of the four Parisian designers you should know), their first time to show during Paris Fashion Week.
We’ve seen some bold outwear pieces strut along the catwalk the past couple of days in Paris, including outstanding topcoats, risky sleeveless items such as trench coats and vests, and the teddy bear coat.
What is the teddy bear coat, you ask? What, you mean you don’t know?
It’s a plush, fuzzy-looking, and super cozy jacket that is usually made out of faux fur. (Sometimes the fur is real, too, but mostly it's synthetics that resemble a teddy bear’s fluff.) The coat looks … kind of silly now. You’d probably roll your eyes if you saw it on someone today on the street. But I bet you—come this time next year—you’ll be used to it. It won’t be as common as those Canada Goose puffy jackets that everyone seems to have in New York at the moment, but you’ll see it around. You might even wear one yourself. (Just remember where you heard about it first. I’m not offended by your skepticism.)
Such brands as Louis Vuitton and Ann Demeulemeester launched their versions of the teddy bear coat this week in Paris. Both were high fashion, but they looked very different—and only one of them is really wearable. If you end up looking to join the herd next year, I would strongly advocate a chestnut brownish teddy bear coat, which will be a (relatively) neutral addition to your wardrobe that you can pair with a variety of things you already own. Louis Vuitton menswear designer Kim Jones did a good job of making this edgy trend wearable.
Ann Demeulemeester’s version is simple in color, but is anything but basic. The long teddy bear coat has a strong rock 'n' roll element, and was probably designed with Steven Tyler in mind. It’s fun to look at, but when it comes to shopping next fall, leave the long flowy options to Aerosmith, and stick with something more buttoned-up.