Intel Wants a Less White, Less Male Staff. Good Luck

Recruiting and retaining minority employees in a large company takes years, not months

Intel CEO Brian Krzanich speaks at the 2015 Consumer Electronics Show in Las Vegas on Jan. 6. Krzanich said in his speech that he would work to make the company more diverse.

Photographer: Patrick Fallon/Bloomberg

Intel wants to be less male and white. Chief Executive Officer Brian Krzanich pledged on Tuesday to spend $300 million to boost the diversity of the workforce at Intel, which, like many other technology companies, has been criticized for employing woefully few women, blacks, and Hispanics. By 2020, Intel hopes, women and underrepresented minorities will be fully represented in its workforce.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.