Airbus's Big Plane Has a Small (Order) Problem

With few new buyers, the superjumbo’s fate is up in the air
Source: Boeing

Airbus’s double-decker A380 wide-body has generated more than its share of buzz. That’s understandable for a plane that can carry as many as 850 passengers and be tricked out with shower suites (on Emirates Airline and Etihad Airways), personal butlers (on Etihad), and stand-up bars for gregarious business-class passengers (on Qatar Airways, Korean Air Lines, Emirates, and Etihad). Despite these luxuries, sales of new A380s have been dismal. Not a single A380 has been ordered by a passenger airline so far in 2014. (The sole new buyer this year was Dublin-based leasing company Amedeo, which has yet to line up a single carrier to take any of the 20 jets it ordered.)

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