For KFC's New Look in Britain, Less Colonel and More Chipotle

KFC is ditching the red-white-and-plastic look in the U.K. Starting in 2015, British restaurants in the global fast-food chicken chain will roll out a new design that seems to owe less to the familiar colonel mascot and more to trendier-looking chains such as Chipotle Mexican Gerill or Starbucks.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.