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Uber Teams Up With Starbucks, United Airlines, OpenTable

The day after Uber declared its ambition to be “as reliable as running water, everywhere for everyone,” it took a big step toward mainstream ubiquity. The startup with the dizzying $17 billion valuation has opened its software platform to almost a dozen partner companies with mobile apps, including Starbucks, United Airlines, and Hyatt Hotels.

That means that when you book a table for two using OpenTable, you can also reserve a car to take you to the restaurant; you can use United’s app to find an Uber to or from the airport. An OpenTable spokeswoman, Tiffany Fox, calls the link to Uber “a value-add for customers” traveling to and from restaurants.