You Buy Cars and TVs from Korean Companies. Why Not Perfume, Too?

Pop star Nicki Minaj promotes her Minajesty perfume Photograph by Jennifer Polixenni Brankin/WireImage

Americans and other consumers around the world are comfortable buying cars, smartphones, and appliances from Korean companies. How about makeup and perfume? We might find out soon because a South Korean company could be in the running to acquire Elizabeth Arden, the maker of fragrances and skin products based in Miramar, Fla.

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