Chinese Researchers Hone Algorithms to Predict Your Travel Plans

The Bund area in Shanghai, a popular tourist destination, on June 28, 2013 Photograph by Tomohiro Ohsumi/Bloomberg

Jiepang.com is a popular location-based social network in China, kind of like Foursquare in the U.S. Researchers at Microsoft’s Beijing research center and two Chinese universities—the University of Science & Technology of China in Hefei, and the University of Electronic Science & Technology of China in Chengdu—wanted to know how easy it would be to predict a user’s future travel patterns based on past behavior.

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