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New York Times Ad Sales Rise for 1st Time in Three Years

New York Times Co. lifted its advertising sales for the first time in more than three years, in what may be a fleeting bright spot in Chief Executive Officer Mark Thompson’s turnaround efforts.

Ad revenue rose 3.4 percent to $158.7 million, boosted by a 3.7 percent gain in the print business that outpaced digital sales. That helped the publisher report earnings of 7 cents a share, excluding one-time items, beating analysts’ average estimate of 3 cents.