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Ford Says Fusion Sedan Reached Record on Rising Discounts

Ford Motor Co.’s Fusion sedan reached record sales this month as the automaker raised the model’s incentives 32 percent to meet growing competition in the contested family-car market.

Sales of the Fusion, lauded for styling that evokes Aston Martin luxury cars, topped the previous record of 30,284 sold in the same month last year, according to Erich Merkle, Ford’s sales analyst. It was only the second time Ford has sold more than 30,000 Fusions in a month since its debut in October 2005.