Does Foot Locker Have Too Many Nikes?

Nike sneakers sit on display at a Foot Locker in Strongsville, Ohio Photograph by Luke Sharrett/Bloomberg

Any coach will attest that it’s dangerous to rely too much on one player. But in the game of selling sneakers, that’s exactly what Foot Locker is doing. Roughly two out of every three pairs of shoes it sells have a swoosh on them.

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