Disloyalty Program, Wolves of Crowdfunding, $300 Hoodie: Jan. 10

Illustration by André da Loba

Some Washington (D.C.) coffee shops are banding together in a “disloyalty” program, writes Erin DeJesus. The idea is to get customers to visit all the shops. [Eater]

Investors thinking of investing via equity crowdfunding sites should beware the wolves of Spring Street, according to Robert Zeglarski. [CrowdWonk]

It pays to spend a lot of time coming up with a fitting and original name for a new business, writes Virginia Bridges. [News & Observer]

A stronger overall economy is leading big banks to approve more small business borrowers, writes Rohit Arora. [Fox Business]

Startup L’Estrange is selling a $300 hooded sweatshirt (video). [Bloomberg Television]

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