What Wi-Fi's Popularity Means for Cell Phone Carriers
David Morken holds a Moto X smartphone out for inspection. “This,” he says, “is a Wi-Fi device.” Morken runs Republic Wireless, a national carrier based in Raleigh, N.C., that offers unlimited calls and texts for $5 per month, $40 if you want unlimited data. Republic keeps its prices low by avoiding something most carriers see as essential: It hasn’t built a cellular network. For customers on the road, the company rents network capacity from Sprint. All other Republic calls, texts, and data use Wi-Fi, which Morken says handles about 50 percent of its calls and texts and 90 percent of its data. “Wi-Fi is eating the world,” he says. “Why ignore the biggest network in the world?”
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.
- This Rare Bear Who Called the Crash Warns Housing Is Too Hot Again
- One of the World’s Hottest Stocks Is Now Tumbling
- Singapore Soars Up Innovation Rankings, U.S. Falls Out of Top 10
- Here’s What Trump’s Tariffs on U.S. Imports Are Doing to Markets
- Recent ‘Odd’ Market Moves May Be a Warning Sign for Stocks