Fiat Looks to Maseratis, Jeeps, and the Cute Little 500 for a Jump-StartBy
Sergio Marchionne brought the peppy little Fiat 500 to the U.S. as part of a high-stakes bid to rescue Chrysler. Now Marchionne, the chief executive of both Fiat and Chrysler, is preparing to make another big gamble.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.