Is Ron Burgundy Chrysler's Best Car Salesman?By
Smarmy newsman Ron Burgundy looks like he crawled off a car lot. As it turns out, the reprised Will Ferrell character from Anchorman might actually be able to sell a car. Chrysler reported an 11 percent increase in vehicle sales last month, with sales of Durangos up 59 percent. That’s the SUV at the center of most of the ads starring Ferrell as Burgundy—which made its debut at the beginning of October.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.