Apple's Location-Tracking iBeacon Is Poised for Use in Retail Sales

Location-tracking iBeacon is already on millions of devices
Photo illustration by 731; Olesksiy Maksymenko/Alamy; Charlie Schuck/Getty Images

Apple’s product event in San Francisco on Oct. 22 featured the expected upgrades to the iPad and MacBook lines, with better processors, sharper displays, and increased battery life. The bigger news was quietly rolled out a little more than a month ago, when Apple unleashed iOS 7 onto the world. Embedded in the mobile operating system’s flashier interface and multitasking features is a new technology called iBeacon that can pinpoint your location to within a few feet.

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