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Intel Said to Seek Web-TV Service Partner in Strategy Shift

Intel Corp., shifting strategy for its planned Web-based television service, is now seeking partnerships to jumpstart the project, said a person with knowledge of the situation.

The company may miss a stated goal of starting service by year-end, said the person, who asked not to be named because the plans are private. Intel, based in Santa Clara, California, is looking for a partner with a base of Internet subscribers or rights to films and television shows, the person said.