Revolution Foods’ Quest to Pack More Nutrition Into Kids’ Lunchboxes

The company began by selling healthy lunches in low-income schools—now it looks to take on Kraft
Courtesy Revolution Foods

Kirsten Tobey, 35, and Kristin Richmond, 38, launched Revolution Foods in 2006 to supply healthy lunches to schools in low-income communities. The Oakland (Calif.) business has grown into a national operation, preparing more than 1 million meals weekly for almost 1,000 schools across the country. Now it’s going head to head with Kraft Foods Group, the maker of Lunchables. Revolution Foods in August began selling meal kits at more than 400 stores, including some owned by Safeway and Whole Foods Market; Target will start carrying them in October.

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