University of Pennsylvania’s Wharton School is teaming with Sirius XM Radio to introduce a 24-hour radio channel that will feature Wharton professors sounding off on a range of topics, including entrepreneurship, women in business, and customer satisfaction, the school announced on Monday.
With an expected launch in early 2014, “Business Radio Powered by the Wharton School” will call SiriusXM channel 111 home. Finance professor Jeremy Siegel is planning to update listeners on the stock market, while entrepreneurship professor Karl T. Ulrich will host a show that will have listeners weighing in on new ventures.