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Can Crocs Step Into the High-Fashion Market?

Can Crocs Step Into the High-Fashion Market?
Courtesy Crocs

Soon you’ll be able to wear Crocs to a fancy dinner—like Mario Batali, only a touch more chic.

Early next year, the maker of the big rubber clogs will release a small selection of high-fashion models in a range of colors priced from $80 to $120. Crafted by Crocs designer Stefano Furiani, the line comprises high-heeled pumps, sleek flats, and ankle-strap thongs. Furiani drew inspiration from contemporary art and architecture, according to the company. In other words, these Crocs are not for gardening.