Hollywood’s Imploding Summer Movie Strategy

Jeff Bridges and Ryan Reynolds star in R.I.P.D., one of the summer's big flops Photograph by Scott Garfield/Universal/Everett Collection

This summer’s movie season kicked off with a dramatic prediction from Steven Spielberg, who lambasted Hollywood for its over-reliance on its “tentpole” business model supported by superheroes, gunfights, and special effects: “There’s going to be an implosion where three or four or maybe a half-dozen mega budget movies are going to go crashing into the ground.”

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