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BlackBerry Said to Have Sought Buyers Since 2012

BlackBerry Ltd.’s announcement that it will consider takeover bids followed almost a year of advisers unsuccessfully canvassing potential buyers in search of a deal, two people with knowledge of the matter said.

In recent months, as BlackBerry sales and subscriber numbers deteriorated, bankers from JPMorgan Chase & Co. and RBC Capital Markets quietly contacted possible bidders and found little interest in buying the whole company, especially among private-equity firms, said the people, who asked not to be named because the talks were private.