Put Down Your Smartphones and Enjoy the Show

Lively is a new app that lets musicians sell fans high-quality audio and video recordings of live concerts
Photograph by Henrik Sorensen

Last December, at an arena concert in Seattle, Dean Graziano looked around and saw hundreds of audience members holding up smartphones to record the show. “I thought to myself, there’s got to be a better way,” says the serial tech entrepreneur and longtime music buff. “The fans want to capture this experience, and right now all they have is phones. That makes for pretty horrible quality, it can be pretty annoying to the band and to other people around you, and it’s actually pirating.”

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