Can This Startup Help Freelancers Earn More?

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Profiting by connecting employers with temporary workers goes back at least as far as the staffing agencies that gained prominence after World War II. With the ranks of independent workers in the U.S. estimated (PDF) to grow to more than 23 million within the next five years, a slew of startups have been seeking to tap into the freelance economy. One popular business model: pushing services that companies use to hire, manage, and pay freelance workers directly, as opposed to the intermediary role played by staffing firms like Manpower and Kelly Services.

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