Burberry Invites You to Make Out With Your Phone

Photograph by Robert Daly/Getty Images

For being the laziest, most entitled, and most narcissistic generation, younger consumers sure are getting a lot of attention from companies. The latest foray into the minds of millennials? Get them to make out with their phone or perfect the kissy-faced selfie on their desktop, sending digital kisses to anyone in the world. The result resembles a lipstick smooch on the back of virtual envelope.

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