Question: I am a small business owner. How can I successfully recruit and hire the top 2013 graduates?
Answer: The best students from top universities usually feel they must take jobs with large brands in order to improve their future job prospects, says Paul Slezak, who has worked in recruitment for 20 years and is co-founder of RecruitLoop.com. The challenge for small companies is to promote their own strengths and position themselves as an exciting alternative to the big, corporate recruiters, he says.