Warner Bros.’ Rosenblum Said to Exit After Losing Top Job

Bruce Rosenblum, Warner Bros.’ head of television, will step down after losing a competition to become chief executive officer of Time Warner Inc.’s entire entertainment unit, a person with knowledge of the matter said.

Rosenblum, president of Warner Bros. Entertainment television group, was a member of a three-person office of the president that was set up to find a successor to Barry Meyer, CEO of Warner Bros. Entertainment. Kevin Tsujihara won the job in January over Rosenblum and Jeff Robinov, who leads the film unit.

Peter Roth, who reported to Rosenblum as president of Warner Bros. Television, will now report to Tsujihara, said the person, who sought anonymity yesterday because agreements hadn’t been signed. Tsujihara, who ran the home-video business, will succeed Meyer as Warner Bros. chairman after year-end.

The website Deadline Hollywood reported on May 12 that Rosenblum won’t renew his contract expiring in August.

Paul McGuire, a spokesman for Warner Bros. Entertainment, declined to comment, citing company policy on personnel matters.

“Obviously, I’m disappointed; who wouldn’t be?” Rosenblum said in a January e-mail after being passed over. “Warner Bros. is a unique and special place and I know it will be in good hands with Kevin at the helm.”

Time Warner, based in New York, fell less than 1 percent to $60.91 yesterday in New York. The shares have advanced 27 percent this year.

Before it's here, it's on the Bloomberg Terminal.