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Most E-Commerce Froth Since 2000 Stirs Up Investor Doubts: Tech

As e-commerce companies prepare for the holiday season, their investors are in the market for some discounts of their own.

Fab Inc., a marketplace for luxury wares that was founded last year, raised money at a lower valuation than it had sought after watching Facebook Inc.’s stock plummet. Flash-sale site Gilt Groupe Inc. and subscription retailers BeachMint Inc. and Inc. are bracing for an increasingly competitive climate after funding rounds in the past 18 months.