Why Only Samsung Builds Phones That Outsell iPhones

A Samsung Electronics Co. Galaxy S III smartphone at a launch event in Seoul, South Korea Photograph by SeongJoon Cho/Bloomberg

For the first time in years, one single handset model has reportedly outsold the iPhone. Strategy Analytics says that more Samsung Galaxy S III phones than Apple iPhone 4S handsets were sold in third quarter of this year. Samsung Electronics moved 18 million such handsets, while Apple sold 16.2 million during the three-month period, says the research firm. It should be noted that Samsung’s figures represent shipments, not actual sales, but there’s a bigger point to be made here: Samsung is currently the only company that can even come close to competing with Apple when it comes to smartphones.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.