E-Books Finally Get Traction in Japan

New e-readers and a larger number of titles are available in Japan
A young girl looks at a Sony e-book at the Frankfurt Book Fair Photograph by Hannelore Foerster/Getty Images

The Japanese are avid readers; the country’s publishing industry generated $22.5 billion in revenue last year, according to the Japan Book Publishers Association. A decade ago, long before the Kindle revolutionized the publishing world in the U.S., Japanese authors were writing novels using text messaging and readers were catching up on their favorite novels and manga comics on their mobile phones.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.