Lance Armstrong Gets the Paterno Treatment at Nike HQ

A banner supporting Lance Armstrong during stage fifteen of the 2010 Tour de France Photograph by Bryn Lennon/Getty Images

Following Nike’s abrupt reversal on sticking by disgraced brand ambassador Lance Armstrong, as well as Armstrong’s own resignation today as chairman of the charity he founded, author Daniel Coyle took to Twitter to solicit suggestions for renaming the Lance Armstrong Center at Nike headquarters. Some suggestions were a tad sharp—“The LieStrong Center,” “The Nike Correctional Facility,” “The Not Normal Pavillon”—and others a bit unoriginal, including “The Derek Zoolander center for kids who cant read good and want to do other stuff good too.” Finally, Coyle picked a decidedly in-joke winner: “The Paniagua Center for the Blind.”

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