Studios Manage DVD Death With Profits on Digital RightsCliff Edwards and Michael White
Film premieres get all the attention in Hollywood while the cash cow for years has been selling those silver DVDs to a home video market far more predictable -- and profitable -- than the hit-or-miss theatrical release game. That’s why it was widely thought the movie business would take it on the chin as disc ownership gave way to digital distribution of content, just as the music business has been decimated by the shift to MP3s.
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