The King of Pop, Under the MBA MicroscopeFrancesca Di Meglio
On Aug. 29, the late, great King of Pop would have been 54 years young. So it seems only fitting that Clark Atlanta University chose that date to announce one of the stranger turning points in the evolution of the MBA curriculum. Starting next year, the school will be offering a new MBA course that’s called “Michael Jackson: The Business of Music” and is about the entertainer’s negotiations, deals, merchandising, real estate, and film projects.
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