The MBA Application: Sweating the Small Stuff

Your awards and honors should not read like a laundry list of everything you've done since grade school. Photograph by Getty Images

This week I’d like to spend time discussing the nuts and bolts of the application, including work and academic history and extracurricular activities. After many years of reading applications, I’m surprised at how few applicants leverage these parts of the application given the importance of the information requested. Many applicants seem to complete these parts of the application using the cut-and-paste method, providing the exact same content for every application. That’s a big mistake.

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