Prepare for Autonomous Traffic Jams

Before we get driverless cars, maybe we need better traffic managment first
Photograph by Zoran Milich/Getty Images

To date, autonomous cars outfitted with technology from Google have driven themselves more than 200,000 miles around California. Folks in Silicon Valley sometimes tease Google for its driverless car obsession, but the end game seems pretty clear to me. Getting millions of drivers to take their hands off their steering wheels would free them up to trawl the Web, perform billions of searches, and see billions of ads. The only larger, untapped market for ads would be if Google could tunnel into your dreams. (Such research, no doubt, is under way.)

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