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How We Ranked the Schools

How We Ranked the Schools
Photograph by Getty Images

To identify the top undergraduate business programs, Bloomberg Businessweek uses a methodology that includes nine measures of student satisfaction, post-graduation outcomes, and academic quality.

This year we started with 142 programs that were eligible for ranking, including virtually all of the schools from our 2011 ranking plus four new schools that met our requirements. In November, with the help of Cambria Consulting in Boston, we asked more than 86,000 graduating seniors at those schools to complete a 50-question survey on everything from the quality of teaching to recreational facilities. Overall, 28,060 students responded to the survey, a response rate of 32 percent.