Skip to content
Subscriber Only

Groupon Hires Taaffe to Improve Coupon Site’s Public Face

Groupon Inc. hired public-relations executive Paul Taaffe to run communications for the daily-deal site, which has had several publicity mishaps in the last year.

Taaffe, 50, was previously chairman and chief executive officer of Hill & Knowlton, a unit of WPP Plc, before he resigned from the post in January 2011.