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Amazon Profit May Fall by Half as New Kindle Crimps Margins Inc. profit is projected to be down by half in the third quarter, after the world’s largest online retailer developed a new lineup of Kindle e-readers that will weigh on margins.

The Seattle-based company, which reports earnings today, may post net income of $115.8 million, a 50 percent drop from a year ago, based on the average analyst estimate compiled by Bloomberg. Earnings will be 24 cents a share, compared with 51 cents the year prior, the data show.