Netflix Inc.’s biggest slump in seven years is making the mail-order and streaming movie service a 57 percent cheaper takeover target for companies from Amazon.com Inc. to Google Inc.
The Los Gatos, California-based company has lost almost $9 billion in market value since July, before a price increase and the rebranding of its DVD-by-mail service as Qwikster alienated customers and drove away investors. Netflix, which still earned more per dollar invested than 99 percent of the biggest American companies in the past year, was valued at $129.36 a share last week, half its record, according to data compiled by Bloomberg.
