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Mexico Seeks to Triple Foreign Tourism Revenue, Official Says

Mexico aims to triple its foreign tourism revenue in eight years by attracting more visitors to cultural sites where spending is higher, said Rodolfo Lopez Negrete, chief operating officer of the Tourism Board.

The board is targeting an increase in expenditure by non-Mexican tourists to $40 billion by 2018 from $11.9 billion last year, and to increase the number of visitors to 50 million from 22.4 million in 2010, he said.