Skip to content
Subscriber Only

Facebook Hires Burson-Marsteller to Pitch Story on Google

Facebook Inc. hired public relations firm Burson-Marsteller to enlist reporters to write stories that would portray its rival Google Inc. in an unfavorable light, according to the firm and a journalist whom it approached.

Burson-Marsteller was asked by Facebook, the world’s most popular social-networking service, to help shed light on “publicly available information” about another company, the PR firm said in a statement. Facebook asked that its name not be disclosed, Burson-Marsteller said. Blogger Chris Soghoian said the company asked him to write about a product called Google Social Circles, exploring whether it violates user privacy.