With $25 Android App Giveaway, Amazon Shows Larger Ambitions

Amazon.com (AMZN) is giving new Verizon Android customers who buy a phone on AmazonWireless $25 worth of credits for apps in its Amazon Appstore. The promotion ends on May 1 and is limited to one carrier. But it's another sign of how serious Amazon is taking its app store and how, in a larger sense, it is filling out an ecosystem that can one day be the basis for a killer tablet platform.

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