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Verizon Wireless Will End Unlimited Data Plans for IPhone

Verizon Communications Inc. will stop offering unlimited data plans for Apple Inc.’s iPhone as soon as this summer and switch to a tiered pricing offering that can generate more revenue and hold the heaviest users in check.

The carrier, which began selling the iPhone last month, now offers $30 unlimited data service on the device. Such plans on the handset are “not a long-term solution,” Chief Financial Officer Fran Shammo said today at a Morgan Stanley conference.