Ideas Wanted: Multinationals Open Doors to Entrepreneurs

Giants such as GE and PepsiCo are sponsoring competitions that let startups strut their stuff
Quinn says a partnership with GE could give E-Fuel a big boost Gregg Segal

Tom Quinn isn't the kind of entrepreneur who needs help getting his ideas in front of the right people. He's a former president of networking software maker Novell (NOVL), and he invented the motion-controller technology behind Nintendo's (NTDOY) Wii while running a company called Gyration, where he raised $40 million in venture capital. So why is he pitching his latest idea—a portable system to convert food scraps and other waste into ethanol—on a website frequented by basement tinkerers and dorm-room startups?

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